Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Executive Certificate in Book Publicity Positioning

Targeted towards professionals in the publishing industry looking to enhance their book publicity skills, this program offers comprehensive training in public relations strategies, media outreach techniques, and brand positioning. Participants will learn how to effectively promote authors and their works, create impactful press releases, and secure media coverage in today's competitive market. Gain the knowledge and expertise needed to succeed in the dynamic world of book publicity and elevate your career to the next level. Start your learning journey today! Executive Certificate in Book Publicity Positioning offers a comprehensive program for individuals seeking to excel in the competitive world of book publicity. This course provides hands-on projects and practical skills essential for successful book promotion. Students will benefit from self-paced learning and expert guidance as they master the art of audience targeting and brand positioning. Gain essential communication and marketing skills to elevate your career in the publishing industry. Enroll now to unlock opportunities in book marketing and public relations. Stand out with an Executive Certificate in Book Publicity Positioning today!

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Course structure

• Introduction to Book Publicity Positioning • Developing Target Audience Profiles • Crafting Compelling Press Releases • Leveraging Social Media Platforms for Publicity • Building Relationships with Media Outlets • Creating Effective Book Launch Events • Implementing Online Advertising Strategies • Measuring Publicity Campaign Success • Crisis Management in Book Publicity

Course fee

The fee for the programme is as follows:

: £140

Standard mode - 2 months: £90

Embark on an enriching journey with our Executive Certificate in Book Publicity Positioning program. By completing this course, you will master the art of promoting books effectively, maximizing exposure, and building strong author brands. Learn how to craft compelling press releases, organize successful book launches, and engage with media outlets to generate buzz around your publications.


This comprehensive program spans over 10 weeks, allowing you to delve deep into the intricacies of book publicity at your own pace. Through a blend of theoretical knowledge and practical exercises, you will develop a strategic mindset and hone your communication skills to excel in the competitive publishing industry.


Our Executive Certificate in Book Publicity Positioning is designed to align with current trends in the digital landscape, ensuring that you stay ahead of the curve in this rapidly evolving field. By leveraging social media platforms, harnessing the power of influencer marketing, and understanding the nuances of online PR, you will be equipped to navigate the modern publishing terrain with confidence.

Executive Certificate in Book Publicity Positioning

As the publishing industry continues to evolve, the role of book publicity has become increasingly vital in ensuring the success of a book. With the rise of digital media and online platforms, the need for professionals with expertise in book publicity positioning has never been greater. In the UK alone, 73% of publishers believe that effective book publicity is essential for driving book sales.

Year Number of Published Books
2018 180,000
2019 185,000
2020 190,000

By enrolling in an Executive Certificate in Book Publicity Positioning program, individuals can gain the necessary skills and knowledge to effectively promote books in today's competitive market. This includes understanding the latest marketing trends, utilizing social media platforms, and building relationships with key influencers in the industry.

Career path