Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Global Certificate Course in Using YouTube to Promote Your Backlist

Explore the power of video marketing with our online course designed for authors and publishers looking to revitalize their backlist titles. Learn YouTube optimization strategies, video creation techniques, and channel management to reach a wider audience and increase book sales. Perfect for those seeking to expand their digital presence and connect with readers in new ways. Elevate your marketing efforts and make your books shine in the digital age. Start your learning journey today! Global Certificate Course in Using YouTube to Promote Your Backlist offers authors a unique opportunity to enhance their book marketing skills. This self-paced course focuses on YouTube promotion strategies for your backlist, equipping you with practical skills to increase book sales. Learn how to create engaging video content, optimize your YouTube channel for search engines, and analyze performance metrics to drive success. With hands-on projects and real-world examples, you'll master the art of promoting your backlist effectively. Enroll now to elevate your author brand and reach a wider audience through the power of YouTube.

Get free information

Course structure

• Introduction to YouTube Marketing for Authors
• Creating Compelling Book Trailer Videos
• Optimizing Video Titles, Descriptions, and Tags for SEO
• Engaging with Viewers and Building a Community
• Collaborating with Book Reviewers and Influencers
• Running YouTube Ads to Reach a Wider Audience
• Analyzing Metrics and Adjusting Strategies for Success
• Monetizing Your YouTube Channel with Your Backlist
• Staying Updated on YouTube Trends and Best Practices
• Integrating YouTube Promotion with Other Marketing Channels

Course fee

The fee for the programme is as follows:

: £140

Standard mode - 2 months: £90

Enhance your digital marketing skills with our Global Certificate Course in Using YouTube to Promote Your Backlist. This comprehensive program is designed to help authors and publishers leverage the power of YouTube to reach a wider audience and drive book sales. By the end of the course, participants will have the knowledge and tools to effectively promote their backlist titles on the popular video platform.


The course duration is 6 weeks, self-paced, allowing participants to learn at their own convenience. Through a series of video lectures, tutorials, and hands-on exercises, students will learn how to create engaging YouTube content, optimize their channel for search engines, and measure the success of their marketing efforts. Whether you're new to YouTube or looking to enhance your existing skills, this course is perfect for authors and publishers alike.


This certificate course is aligned with current digital marketing trends and best practices, ensuring that participants are equipped with the latest strategies for promoting their backlist titles on YouTube. With the rise of video content consumption and the increasing competition in the publishing industry, mastering YouTube marketing is essential for staying ahead of the curve. Don't miss this opportunity to elevate your digital marketing skills and drive sales for your backlist titles.

Global Certificate Course in Using YouTube to Promote Your Backlist:
Statistics Percentage
UK businesses using YouTube for promotion 68%
Increased backlist sales after YouTube promotion 42%

Career path